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Subject: Re: [gislist] GoogleMaps?
Date:  10/21/2005 12:10:01 PM
From:  Anthony Quartararo



Frank,

Excellent points as usual. Indeed, content companies, DigitalGlobe included,
will have to contend with the inertia of public expectations. Are they
willing really to "insult" Google, who is probably more than willing to go
to a competitor the day after the current license for "data" expires?
Perhaps. But, the deeper point is that google could buy all the companies
making the content and avoid that, or they could just sign an indefinite
license, that yields payment, but fractions of a percent of a "penny" for
each "unit", and the content provide gets to raise their base revenue
stream, effectively forever...In response to your other point:

"To be honest I don't see googlemaps mashups replacing the need for
enterprise gis for folks doing resources, facilities or other infrastructure
mapping work. A municipality can't use googlemaps as the cadastral
database."

Perhaps, but I would simply respond simply, "not yet".

Anthony

-----Original Message-----
From: fwarmerdam@gmail.com [mailto:fwarmerdam@gmail.com] On Behalf Of Frank
Warmerdam
Sent: Friday, October 21, 2005 12:15 PM
To: Anthony Quartararo
Cc: gislist@lists.thinkburst.com: Adena.Schutzberg@directionsmag.com
Subject: Re: [gislist] GoogleMaps?

On 10/21/05, Anthony Quartararo <ajq3@spatialnetworks.com> wrote:
> It's my opinion that Google will continue to add content, and
> eventually make GoogleEarth free too, and never charge a fee for it,
> even for industrial strength, commercial "for-profit" applications.
> They will however, even if not yet determined, find a business model
> that involves advertising revenues, that will "pay" for all this, and
> they will simply ignore anyone using GoogleMaps in a commercial
application.
>
> So, what's wrong with this picture? Nothing. However, ...

Anthony,

I think one aspect you are missing is that the data companies (ie.
DigitalGlobe, etc) will not put up with this picture indefinately.
If Google doesn't enforce their usage restrictions, then the data companies
will apply pressure to Google.

One interesting possibliity is that Google might just purchase an unlimited
license for the data it wants. They may have to settle for "second best"
data in some cases in order to get the right to use as they wish, but if
this happens it could really have an effect.

> What we don't see in the landscape are things like "desktop GIS",
> "GIS", or even "OGC" [note to the faithful: not a dig], and so, what
> will we [as an entrenched, slow moving, traditional industry] do when
> the only place people go (practically speaking) for anything
> geospatial will be the virtual
> (mammoth) googleplex... ?

To be honest I don't see googlemaps mashups replacing the need for
enterprise gis for folks doing resources, facilities or other infrastructure
mapping work. A municipality can't use googlemaps as the cadastral
database.



I see googlemaps putting pressure on data companies (it is getting harder to
sell the same data many times), and on "casual" mapping applications.

Best regards,
--
---------------------------------------+--------------------------------
---------------------------------------+------
I set the clouds in motion - turn up | Frank Warmerdam,
warmerdam@pobox.com
light and sound - activate the windows | http://pobox.com/~warmerdam
and watch the world go round - Rush | Geospatial Programmer for Rent


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