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Subject: Re: [gislist] GoogleMaps?
Date:  10/21/2005 12:55:02 PM
From:  True, Cynthia D.



Here is a quote from the NYTimes yesterday.

"Mr. Taylor said one reason for the Google Maps' popularity may be that
Google allows mash-up creators to share in the revenue from ads that
Google sells and places on sites. (In fact, in exchange for allowing use
of the maps, Google reserves the right to run ads on the sites in the
future.) "It's great for the developer and it's great for Google," Mr.
Taylor said."

-----Original Message-----
From: gislist-bounces@lists.geocomm.com
[mailto:gislist-bounces@lists.geocomm.com] On Behalf Of Anthony
Quartararo
Sent: Friday, October 21, 2005 12:27 PM
To: kw@pat.ca: gislist@lists.thinkburst.com
Subject: Re: [gislist] GoogleMaps?

Kevin,

Indeed, how to make money using it or not using it (by providing value
over and above, either with or without GoogleMaps). The pace, in face,
the acceleration of, solutions using GoogleMaps is astonishing.
FastCompany has a great article this month on the secrets to Google's
success (besides the obvious). Another point re: Google suggested that
their engineers and tinkerers are "free" from the normal business
constraints of justifying the R&D by potential market, and they make
that determination based on other organizational principles that align
(or not) with the mission, and then, if the new idea passes that
threshhold, another group of brainiacs finds a business model (some
iteration of advertising) that works with it and takes it to the next
level, eventually finding its way to the public debut.

Content is kind. If Google can't find someone to provide "it" so that
they can make $$ from it, then my bet is that they will make it
themselves if the economic model is compelling enough. Amazon's A9.com
BlockView technology is very cool, 20 million store front images linked
to location, but compared to Google, it's uptake is a footnote in
history and its only 6 months old or so.

I can see a time, not so far away, where everything you search for on
Google will be spatially-related, that is, tied to a GoogleMap in one
form or another. As covered by Adena today, eatnow.com actually
performs some "very GIS" analysis by perform point in poly analysis, and
then gives a map or listings of restaurants that deliver to a particular
address. How cool is that! SRC.com uses googlemaps to publish census
data in an nice interface that is fast, relevant and free of the bells
and whistles that cost thousands of dollars a year. Hundreds, if not
thousands of other niche applications are in the works right now as this
thread grows, and indeed, some will be making money, even if only on the
coattails of google.

Anthony

-----Original Message-----
From: gislist-bounces@lists.geocomm.com
[mailto:gislist-bounces@lists.geocomm.com] On Behalf Of Kevin Whitlock
Sent: Friday, October 21, 2005 1:12 PM
To: gislist@lists.thinkburst.com
Subject: Re: [gislist] GoogleMaps?

Ahhh! Finally someone started a thread that reflects what we in the
office have been talking about for weeks...namely, where does Google
Earth fit into the traditional GIS, mapping and geomatics industry? Or
rather, what can't it provide that we can? Or, more truthfully, can we
make some money from this?

The bottom line is data. Fidelity, accuracy, relevancy, locality, etc.
etc.

However, provide an open source API and more methods to add your own
data
(layers) or methods to include Google Earth in other applications...?

Kevin
www.pat.ca
-----Original Message-----
From: gislist-bounces@lists.geocomm.com
[mailto:gislist-bounces@lists.geocomm.com] On Behalf Of Frank Warmerdam
Sent: Friday, October 21, 2005 9:15 AM
To: Anthony Quartararo
Cc: Adena.Schutzberg@directionsmag.com: gislist@lists.thinkburst.com
Subject: Re: [gislist] GoogleMaps?

On 10/21/05, Anthony Quartararo <ajq3@spatialnetworks.com> wrote:
> It's my opinion that Google will continue to add content, and
> eventually make GoogleEarth free too, and never charge a fee for it,
> even for industrial strength, commercial "for-profit" applications.
> They will however, even if not yet determined, find a business model
> that involves advertising revenues, that will "pay" for all this, and
> they will simply ignore anyone using GoogleMaps in a commercial
application.
>
> So, what's wrong with this picture? Nothing. However, ...

Anthony,

I think one aspect you are missing is that the data companies (ie.
DigitalGlobe, etc) will not put up with this picture indefinately.
If Google doesn't enforce their usage restrictions, then the data
companies
will apply pressure to Google.

One interesting possibliity is that Google might just purchase an
unlimited
license for the data it wants. They may have to settle for "second
best"
data in some cases in order to get the right to use as they wish, but if
this happens it co

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